Privacy Policy

1. Introduction

Welcome to Baker's Volume And Flavour Enhancer. We are committed to protecting your personal information and your right to privacy. This Privacy Policy applies to all information collected through our website (https://bakervolumeandflavorenhancer.com), and/or any related services, sales, marketing, or events (collectively referred to as the "Services").

When you visit our website and use our Services, you trust us with your personal information. We take your privacy very seriously. In this Privacy Policy, we describe what information we collect, how we use it, and what rights you have in relation to it.

Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Services. By accessing or using the Services, you agree to be bound by this Privacy Policy.

2. Information We Collect

We collect personal information that you voluntarily provide to us when expressing an interest in obtaining information about us or our products and services, when participating in activities on the Services, or otherwise contacting us.

2.1 Personal Information You Disclose to Us

The personal information we collect depends on the context of your interactions with us and the Services, the choices you make, and the products and features you use. The personal information we collect may include the following:

• Contact Information: Name, email address, mailing address, phone number
• Payment Information: Credit card details, billing address, payment method (processed securely through third-party payment processors)
• Order Information: Products purchased, order history, shipping preferences
• Account Information: Username, password (encrypted), account preferences
• Communication Data: Your responses to surveys, customer service inquiries, feedback
• Marketing Preferences: Your preferences for receiving marketing communications

2.2 Information Automatically Collected

We automatically collect certain information when you visit, use, or navigate the Services. This information does not reveal your specific identity but may include device and usage information, such as:

• Device Information: IP address, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform
• Usage Data: Pages you visit, time and date of your visit, time spent on pages, unique device identifiers, and other diagnostic data
• Location Data: General geographic location based on IP address
• Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to track activity on our Services

3. How We Use Your Information

We use personal information collected via our Services for a variety of business purposes described below. We process your personal information for these purposes based on our legitimate business interests, in order to enter into or perform a contract with you, with your consent, and/or for compliance with our legal obligations.

3.1 To Facilitate Account Creation and Order Processing

We use your information to:

• Create and manage your account
• Process and fulfill your orders
• Arrange for shipping and delivery
• Process payments and prevent fraudulent transactions
• Send order confirmations and updates

3.2 To Provide Customer Support

We use your information to respond to your inquiries, resolve disputes, troubleshoot problems, and provide you with quality customer service and support.

3.3 To Send Marketing and Promotional Communications

We may use the personal information you send to us for our marketing purposes, with your consent, if this is in accordance with your marketing preferences. You can opt-out of our marketing emails at any time by clicking the unsubscribe link in any marketing email or by contacting us.

3.4 To Improve Our Services

We use your information to:

• Understand how users interact with our Services
• Conduct analytics and research to improve our products and services
• Develop new products, services, features, and functionality
• Monitor and analyze usage trends and preferences

3.5 To Comply with Legal Obligations

We may use your information to comply with applicable laws, regulations, legal processes, or governmental requests, and to enforce our terms, conditions, and policies.

3.6 To Protect Our Services and Users

We use your information to maintain the safety, security, and integrity of our Services, including to detect, prevent, and respond to fraud, unauthorized access, or illegal activities.

4. Information Sharing and Disclosure

We only share and disclose your information in the following situations:

4.1 Service Providers and Business Partners

We may share your data with third-party vendors, service providers, contractors, or agents who perform services for us or on our behalf, including:

• Payment Processors: To securely process your payments
• Shipping Companies: To deliver your orders
• Email Service Providers: To send marketing communications and order updates
• Analytics Providers: To analyze website usage and improve our Services
• Customer Service Platforms: To provide support and respond to inquiries

These service providers are contractually obligated to use your personal information only as necessary to provide the requested services and must protect the confidentiality and security of your data.

4.2 Business Transfers

If we are involved in a merger, acquisition, financing, reorganization, bankruptcy, or sale of company assets, your information may be transferred as part of that transaction. We will provide notice before your personal information is transferred and becomes subject to a different privacy policy.

4.3 Legal Requirements

We may disclose your information where we are legally required to do so in order to comply with applicable law, governmental requests, judicial proceedings, court orders, or legal processes, such as responding to a subpoena or similar legal process.

4.4 Vital Interests and Legal Rights

We may disclose your information where we believe it is necessary to:

• Protect your vital interests or those of any other person
• Investigate, prevent, or take action regarding potential violations of our policies
• Detect, prevent, or address fraud, security, or technical issues
• Protect our rights, property, or safety, or that of our users or the public

5. Data Security

We have implemented appropriate technical and organizational security measures designed to protect the security of any personal information we process. These measures include:

• Encryption: All sensitive data, including payment information, is encrypted using SSL/TLS technology during transmission
• Secure Servers: Our servers are protected by firewalls and security monitoring systems
• Access Controls: We limit access to personal information to employees, contractors, and agents who need to know that information in order to operate, develop, or improve our Services
• Regular Security Audits: We conduct regular security assessments and vulnerability testing
• Data Minimization: We only collect and retain the minimum amount of personal information necessary to provide our Services
• Secure Payment Processing: All payment card information is processed by PCI-DSS compliant payment processors

In the event of a data breach that affects your personal information, we will notify you and relevant authorities as required by applicable law.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our Services and hold certain information. Cookies are files with a small amount of data that are sent to your browser from a website and stored on your device.

6.1 Types of Cookies We Use

• Essential Cookies: Necessary for the website to function properly, such as enabling you to log in to secure areas
• Functional Cookies: Remember your preferences and settings to improve your experience
• Analytics Cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously
• Marketing Cookies: Used to track visitors across websites to display relevant advertisements

6.2 Managing Cookies

Most web browsers automatically accept cookies, but you can usually modify your browser settings to decline cookies if you prefer. However, this may prevent you from taking full advantage of our Services. You can manage your cookie preferences through:

• Your browser settings (Chrome, Firefox, Safari, Edge, etc.)
• Third-party tools and browser extensions
• Opting out of targeted advertising through industry opt-out platforms

6.3 Other Tracking Technologies

We may also use other tracking technologies such as:

• Web Beacons: Small electronic files embedded in web pages that allow us to count users who have visited pages and verify system and server integrity
• Pixel Tags: Tiny graphics with unique identifiers used to track online movements and email opens
• Local Storage: Allows websites to store data locally within your browser

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

7.1 Right to Access

You have the right to request access to the personal information we hold about you. You can request a copy of your personal data in a commonly used electronic format.

7.2 Right to Rectification

You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.

7.3 Right to Erasure (Right to be Forgotten)

You have the right to request that we delete your personal information in certain circumstances, such as when:

• The personal information is no longer necessary for the purposes for which it was collected
• You withdraw your consent and there is no other legal basis for processing
• You object to the processing and there are no overriding legitimate grounds
• The personal information has been unlawfully processed

7.4 Right to Restriction of Processing

You have the right to request that we restrict the processing of your personal information in certain circumstances.

7.5 Right to Data Portability

You have the right to receive your personal information in a structured, commonly used, and machine-readable format and to transmit that data to another controller.

7.6 Right to Object

You have the right to object to our processing of your personal information for direct marketing purposes or when we rely on legitimate interests as the legal basis for processing.

7.7 Right to Withdraw Consent

If we process your personal information based on your consent, you have the right to withdraw that consent at any time.

7.8 How to Exercise Your Rights

To exercise any of these rights, please contact us at [email protected]. We will respond to your request within 30 days. You will not have to pay a fee to access your personal information or to exercise any of your other rights, unless your request is clearly unfounded, repetitive, or excessive.

8. Data Retention

We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our policies.

8.1 Retention Periods

• Account Information: Retained while your account is active and for a reasonable period thereafter
• Order Information: Retained for at least 7 years for tax and accounting purposes
• Marketing Communications: Retained until you unsubscribe or request deletion
• Customer Service Records: Retained for 3-5 years after resolution
• Analytics Data: Typically retained in aggregated form for up to 26 months

When we no longer have a legitimate business need to process your personal information, we will either delete or anonymize it, or, if this is not possible, we will securely store your information and isolate it from any further processing until deletion is possible.

9. Third-Party Links

Our Services may contain links to third-party websites, services, or applications that are not operated by us. If you click on a third-party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. These third-party websites may have their own privacy policies and terms of service that govern how they collect, use, and share your information.

10. Children's Privacy

Our Services are not directed to individuals under the age of 18 ("Children"). We do not knowingly collect personal information from Children. Baker's Volume And Flavour Enhancer is a dietary supplement intended for adult use only.

If you are a parent or guardian and you become aware that your Child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from Children without verification of parental consent, we will take steps to remove that information from our servers.

Age Verification: By using our Services and making a purchase, you represent and warrant that you are at least 18 years of age.

11. International Data Transfers

Your information, including personal information, may be transferred to — and maintained on — computers located outside of your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction.

If you are located outside the United States and choose to provide information to us, please note that we transfer the information, including personal information, to the United States and process it there.

11.1 Safeguards for International Transfers

When we transfer your personal information internationally, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission
• Ensuring the recipient is certified under an approved framework
• Obtaining your explicit consent to the transfer
• Implementing additional technical and organizational measures

Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer.

12. GDPR Compliance (European Users)

If you are located in the European Economic Area (EEA), you have certain data protection rights under the General Data Protection Regulation (GDPR).

12.1 Legal Basis for Processing

We process your personal information under the following legal bases:

• Contract Performance: Processing is necessary to fulfill our contract with you (e.g., processing orders)
• Consent: You have given clear consent for us to process your personal information for a specific purpose (e.g., marketing communications)
• Legitimate Interests: Processing is necessary for our legitimate interests and does not override your rights (e.g., fraud prevention, improving services)
• Legal Obligation: Processing is necessary to comply with the law (e.g., tax reporting)

12.2 Your Rights Under GDPR

Under GDPR, you have the right to:

• Access your personal data
• Rectify inaccurate personal data
• Erase your personal data ("right to be forgotten")
• Restrict processing of your personal data
• Data portability
• Object to processing
• Withdraw consent at any time
• Lodge a complaint with a supervisory authority

12.3 Data Protection Officer

For GDPR-related inquiries, you can contact our Data Protection Officer at [email protected]

13. CCPA Compliance (California Residents)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA).

13.1 California Privacy Rights

Under CCPA, California residents have the right to:

• Know: Request information about the personal information we collect, use, disclose, and sell
• Delete: Request deletion of personal information we have collected from you
• Opt-Out: Opt-out of the sale of your personal information (Note: We do not sell personal information)
• Non-Discrimination: Not be discriminated against for exercising your CCPA rights

13.2 Categories of Information Collected

Over the past 12 months, we have collected the following categories of personal information:

• Identifiers (name, email, address, phone number)
• Commercial information (purchase history, preferences)
• Internet or network activity (browsing behavior, interaction with website)
• Geolocation data (general location based on IP address)

13.3 How to Exercise Your CCPA Rights

To exercise your CCPA rights, please:

• Email us at [email protected]
• Call our toll-free number (if provided)
• Submit a request through our website contact form

We will verify your identity before processing your request and respond within 45 days.

14. Changes to This Privacy Policy

We may update our Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

• Posting the new Privacy Policy on this page
• Updating the "Last Updated" date at the top of this Privacy Policy
• Sending you an email notification (for significant changes)
• Displaying a prominent notice on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Services after we post any modifications to the Privacy Policy will constitute your acknowledgment of the modifications and your consent to abide by the modified Privacy Policy.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

We will respond to all requests, inquiries, or concerns within 30 days. If you are not satisfied with our response, you have the right to lodge a complaint with your local data protection authority.